Creative Portfolio
Ellie Cleverley
Showcase of skills
Since starting with the BBC beginning of 2022, I have learnt from scratch how to be a jack of all trades in the media industry.
I have had the pleasure of working on my own range of original pieces that have been adapted into online articles to TV pieces and in some cases multi-platform stories.
I am trained on software such as Final Cut Pro, Dira, Optimo, Open Media, Jupiter and training currently on Quantel.
My ambition is to be a TV or Social Media Reporter or a Presenter, so I have made sure to over a wide range of stories and adapt my skills to the every changing landscape we consume media.
Below is a selection of what you can expect from me as a Journalist, Producer or Presenter.
Showreel
A compilation of my TV reports
TV
My TV pieces have been multi-platform and published on local news, BBC South Today 1PM and 6PM, Politics South on Sundays and some have been picked by Network post the original transmission.
For the show reel above, to open in another window, click here .
First woman ever to complete the Talisman Triathlon.
This piece was sourced from Instagram, originally created as a Digital Video but I pushed for it to be a radio piece too for the local audience. The story was liked so much by the audience and radio listeners, it was then adapted to a TV package for BBC South Today and was broadcasted across 20 other BBC regional radio stations in the UK.
Motor Neurone Disease - why does it take so long to diagnose?
Motor Neurone Disease - why does it take so long to diagnose?
Gen Z - Are they worse of than their parents generations, or do they want it all?
Gen Z - Are they worse of than their parents generations, or do they want it all?
Choir support attendee to raise money for domestic abuse
This piece originated after a conversation with friends. I researched the choir's concert more and found out about Melony, who had a personal connection to the charity. I then arranged to film the piece, edited it and created a digital video. However, I pitched it to TV whilst creating the digi vid, and it was picked up by the Editor to be re-developed into a TV package for the lunchtime and evening programmes on BBC South Today.
Taking a look at a 70ft rocket in the streets of Southampton, hoping to inspire the new generation of scientists, lawyers and astronauts.
Taking a look at a 70ft rocket in the streets of Southampton, hoping to inspire the new generation of scientists, lawyers and astronauts.
Regeneration Farming - Is it the future to deliver climate effect farming?
Regeneration Farming - Is it the future to deliver climate effect farming?
Tattoo multi-platform report.
This was a piece of original journalism that I took ownership of from start to finish. It was different from the normal style of TV with down-the-lens filming. Every aspect of this story was completed solely by me, including being filmed on my phone. It was published on all BBC platforms. Click the link to access the full website portfolio.
Trigger warning - discussions of cancer and visuals of body image and needles.
Digital Video
I am able to create short-film digital videos that were published for the BBC's online presence and social media channels.
For the digital videos, please click on the image and top right-hand corner link to be taken to the published story.
Wine bottles to artistic lamps: Hobby to help mental health in lockdown now raises money for charity.
Wine bottles to artistic lamps: Hobby to help mental health in lockdown now raises money for charity.
Dance music and female DJs: How the industry needs to change.
Dance music and female DJs: How the industry needs to change.
Diversity in football: How young women want to see change in football following Euro 2022 success.
Diversity in football: How young women want to see change in football following Euro 2022 success.
1Xtra 20th Anniversary: How the radio station inspired young manchester rapper Tays.
1Xtra 20th Anniversary: How the radio station inspired young manchester rapper Tays.
1Xtra Birthday: Radio DJs give their stories.
1Xtra Birthday: Radio DJs give their stories.
Royal Ballet introduces differently-abled dancer to their elite line-up
Royal Ballet introduces differently-abled dancer to their elite line-up
Hampshire town gets a makeover as local artists turn everyday public objects into pieces of art
Hampshire town gets a makeover as local artists turn everyday public objects into pieces of art
Dorset piano teacher creates musical advent online busk to raise money for local charity
Dorset piano teacher creates musical advent online busk to raise money for local charity
Autism: How Claudia helps others after her late diagnosis
Autism: How Claudia helps others after her late diagnosis
Sofa surfing: The increase in hidden homelessness in rural areas
Sofa surfing: The increase in hidden homelessness in rural areas
Articles
This was my first skill learnt as a Journalism Apprentice. I sourced and created original stories - including finding the best interviewees under time constraints. But I have also turned press releases or current topics of conversation into a new story, with a new angle.
Please click the image for the published article.
Health Stories
Poppy Hodkinson
Poppy Hodkinson
Asthma in women study
RSV
RSV
RSV in children study
16-25 year old targeted stories
Samsung advert on earbuds
Samsung advert on earbuds
Ofcom Ruling
Female fans celebrating
Female fans celebrating
Euro 2022
NHS staffing crisis continues
Photo by Natanael Melchor on Unsplash
NHS Crisis
Barbie unveiled more inclusive dolls
Barbie unveiled more inclusive dolls
Diverse Barbies
What to expect now results are out?
What to expect now results are out?
A-level Results Day
Call for trigger warning amid controversial scene
Call for trigger warning amid controversial scene
House of the Dragon
Ofcom ruled to not upheld complaints over misogyny
Ofcom ruled to not upheld complaints over misogyny
Love Island
Jump street star to stop promoting films
Jump street star to stop promoting films
Jonah Hill
Political and Local Stories
Are schools seeing the benefit of a smartphone ban?
Are schools seeing the benefit of a smartphone ban?
Banning Phones
Legislation for solar panels being mandatory on new-builds fell through, so what does this mean for going green.?
Legislation for solar panels being mandatory on new-builds fell through, so what does this mean for going green.?
Solar Power
The festive season normally means a spending season, but how are the highstreets doing this year?
The festive season normally means a spending season, but how are the highstreets doing this year?
High streets at Christmas
Top Original Story
This piece was one of my proudest articles to date. It stemmed from an idea I had while scrolling on my phone in the evening, when I saw Dr Alex George post on his Instagram story about the lack of trust in media organisations creating 'click-bait' headlines for serious mental health stories. He was referencing media outlets and saying that a study that has just been released said anti-depressants don't work.
On my train ride into work, I researched the media stories he was referencing and noticed the study wasn't saying anti-depressants didn't work, just that they don't increase the serotonin hormone.
I decided to pitch an idea to my editor to be released ASAP to myth-bust these headlines and speak to real people to get their reaction and advice from medical experts on what the study actually meant—making a complicated study and subject into a simple and strong piece of journalism.
The piece got a wide range of traction, and Dr Alex George even thanked me personally on his Instagram story for debunking these myths, saying to his 2 million followers that this was "real journalism". A full circle moment for me.
Dr Alex George
Dr Alex George
Anti-depressants: Do they or don't they work?
Radio
I have created a few radio packages from my own original stories. In addition, I have done a live two-way on BBC World Service about my House of Dragons trigger warning story and worked on Newsbeat bulletins. All packages were scripted and edited by me.
Please click on the image to listen to the piece.
Differently-abled dancer.
Differently-abled dancer.
Presenting
I have had the opportunity to practice presenting for BBC Three's The Catch Up - evening news bulletin for 16-25-year-olds.
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